How Podcasts Help Authors with Book Promotion
In an age of constant advertising and promotional noise – from digital billboards distracting us to a constant stream of social media to ads everywhere we consume media – how is an author supposed to “get noticed”? It’s a frustration many newly-published and self-published authors face. But book promotion doesn’t have to drive you insane. […]
5 Ways a Virtual Book Tour Can Increase Your Book Sales
A virtual book tour can be a powerful tool for any author wanting to reach an audience. Once upon a time, the best way to get in front of readers was to literally get in front of them. Authors would travel town to town visiting book sellers big and small. Now in today’s ever-connected digital […]
Digital Book Tour aka Virtual Book Tour with Podcast Interviews
What exactly is a digital book tour? How does this differ from a standard book tour, and how does an author get started? It seems everything is digital now. Consumers cut their cable in lieu of streaming entertainment, we no longer fax but email, so many of use Facebook events instead of paper invitations and […]
Book Promotion Marketing in a Digital Age
Authors: What does book promotion look like in the digital age? You’ve written your Great American Novel, and you’re ready to top the Best Sellers List. How do you begin? Where do you promote your book in the digital age? Book promotion in the digital age isn’t a new concept. You’ll find a lot of […]
Forget Travel: A Virtual Book Tour is the New Norm for Authors
Traveling for a book tour can be inconvenient, expensive and out of the question for some authors. Getting featured on local newscasts can prove difficult if not impossible. As a former TV news producer for a morning show, I know that authors are at the whim of the executive producer or news director. Many newscasts […]
There’s a Right Way and a Wrong Way to Conduct a Digital Book Tour
Book promotion in the digital age: what do you do? As an author trying to “get the word out” about your work, Do you start with social media like Facebook and Twitter or do you roll out a blog? Or maybe you’re thinking of launching a digital book tour. Of course, you’ll want to plan […]
Authors: How to Get on Podcasts to Promote Your Book
Book promotion. Many authors cringe at the prospect. How do you set your book apart in the sea of current literature? How do you get noticed on Amazon, on bookshelves, and in social media? When you think about all of the digital platforms authors have at their fingertips today (“Do I have to be on […]
Dan Miller on How Authors, Speakers, & Coaches Can Leverage Podcast Interviews
Dan Miller: Now, a lot of you are authors, writers, speakers, coaches, and you ask questions about how you can really leverage your message, how you can spread that message. Tom Schwab is a dear friend of mine. He’s in my mastermind. We share a lot of ideas together. He has a company called […]
