Outreach Marketing: Finding a New Audience Through Podcasts

Finding a New Audience Through Podcasts

Outreach marketing focuses on being relevant and authentic rather than simply building “the biggest network” through high numbers of followers and “likes.” When it’s time to find new leads through this kind of marketing, one way to connect authentically with a relevant audience is through podcast interviews. Podcast audiences connect with the host on a […]

How to Use Podcast Interviews for Outreach Marketing

How to Use Podcast Interviews for Outreach Marketing

The marketing world has developed a language all its own over the years. Lately, buzzwords have seemingly taken over. Whether it’s content marketing, social media marketing, influencer marketing or outreach marketing, many businesses, brands and others are left scratching their heads. It’s even more fun when you combine different tactics to up your game and […]