Craig Cody, CPA
A Certified Public Accountant based in New York was able to gain clients from around the nation by appearing as a guest expert on targeted podcast interviews.
Craig Cody is a Certified Public Accountant (CPA), Certified Tax Coach, Business Owner, and former NYC Police Officer who wanted to expand his services to clients beyond his New York neighborhood. Appearing as a guest expert on targeted podcast interviews allowed Craig to increase his visibility, establish his authority as an in-demand tax expert, and gain clients from around the nation.
Craig’s services include tax reviews, tax preparation, tax strategy coaching, and virtual part-time CFO services. Knowing these services could benefit potential clients beyond his neighborhood and he sought to break through his geographic restriction. He wanted to build his list of potential clients and expand his brand and network nationwide, and a series of targeted podcast interviews provided him with that opportunity. Garnering him over 600% ROI in the first year, and doubling to 1200% after two years working with Interview Valet.