Why “Do” Podcast Interviews? State of Podcast Interviews Report
“How does being on a podcast actually help me with my marketing?” Sometimes in talking with business leaders, authors, speakers and others, we hear this question. Essentially, people want to know what’s in it for them. How does being a guest on a podcast help them? Of course, telling your story in front of a […]
First Ever State of Podcast Interviews Report Shows Positive Culture of Podcasts
Podcast interviews rank as the best return on investment (ROI) when compared to Facebook ads, email marketing and other marketing tactics. Podcasts also topped the list for marketing plans over the next year, beating out video and blogging. These results and more came from the first ever State of Podcast Interviews report. Interview Valet sponsored […]
How to Reach Out to a Podcast Host – and Get a Podcast Interview
In the summer of 2017, Interview Valet surveyed over 500 top podcasters to find out how they like to be approached. In other words, how do you get yourself that great podcast interview? Our ultimate goal was to learn how to make it easier for hosts to say YES! to an Interview Valet Certified Guest™. […]
Dan Miller on How Authors, Speakers, & Coaches Can Leverage Podcast Interviews
Dan Miller: Now, a lot of you are authors, writers, speakers, coaches, and you ask questions about how you can really leverage your message, how you can spread that message. Tom Schwab is a dear friend of mine. He’s in my mastermind. We share a lot of ideas together. He has a company called […]
5 Website Trust Seals Vital to Podcast Guests
If you want to super charge your marketing, there is no better way today than to talk directly to your ideal customers as a podcast guest. Marketing at it’s heart is starting the conversation with somebody that could be an ideal customer, and being on a podcast, being interviewed as an expert sets you up […]
How to crush a Kickstarter Campaign with Podcast Interviews
Kickstarter is an almost magical way of raising funds for a cause that people deeply believe. As more people visit the page, the pledges increase, and the goal is quickly passed….or the campaign languishes and dies a painful and public death. While crowd funding can last as long as 60 days, those lasting 30 days or […]
Selling Software as a podcast guest
If you build it they will come. While it sounded good in the movie Field of Dreams, in reality even the best-made product won’t attract ideal customers. For that, we need marketing. Marketing at it’s most basic is starting a discussion with someone who could be an ideal customer. The good news is that today […]
The Virtual Book Tour as a podcast guest
Writing a book can be the easiest part of the entire process. Even after it’s printed, you still have to market your book. Some authors are fortunate enough to have a motivated agent, but for the vast majority of authors the burden to market the book falls upon the author. Ask anyone who has ever […]
7 Keys to a Perfect Landing Page for a Podcast Guest
The goal of being a podcast guest is to convert listeners to customers. You must get the podcast listeners back to your site so that you can engage, nurture and convert them. Instead of just sending them to the generic home page, to maximize the conversion rate all listeners should be directed to a specific […]
STOP: Watch This Before Starting a Podcast
Are you considering starting a podcast to grow your business? Before you invest all the time and money, listen to how Aaron Walker grew his business in under a year being a podcast guest interviewed on the shows his ideal customers were already listening to. Tom: If podcasts are such a great medium to connect with […]
