Why does inbound marketing with podcasts beat guest blogging? First, let’s look at why guest blogging is in our sites. One tenet of inbound marketing
Podcast interview marketing is one tool in a marketer’s tool box – or anyone wanting to reach a new audience. Having the host of a
Blog Updated for 2022 The most successful professional speakers look to improve and find inspiration as they grow. Check out this great list of the
Outreach marketing focuses on being relevant and authentic rather than simply building “the biggest network” through high numbers of followers and “likes.” When it’s time
In an age of constant advertising and promotional noise – from digital billboards distracting us to a constant stream of social media to ads everywhere
Getting that first podcast interview is crucial – and not always easy. The good thing is that once you’ve put that first interview behind you,
What am I doing wrong? Why can’t I get featured on podcasts? It’s a frustration for many speakers, authors and other thought leaders with a
A virtual book tour can be a powerful tool for any author wanting to reach an audience. Once upon a time, the best way to
What exactly is a digital book tour? How does this differ from a standard book tour, and how does an author get started? It seems
A stale marketing strategy with tactics everyone else uses can be a death sentence to growth. Doing “the same old thing” not only makes your
If you’ve realized the potential ROI as a podcast guest for your brand or business, you may be struggling to actually get on podcasts a
Finding the best podcast interviews can be a serendipitous adventure, or a deliberate feat. Sometimes it’s a social media post, or word of mouth, or
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